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1.2 million Romanians buy online similar to developed countries
About 1.2 million Romanians buy online, which means 15% of Internet users, similar to developed countries.“F64 Company estimates a business figure of 20 million euro for 2013, preserving a growing trend of 12% in 2013. F64 is developing, as the e-commerce market is growing by 40% every year. On the average, 15% of Internet users buy online, which means about 12 million Romanians. Now F64 has a market share of 43%, according to GfK, for the DSLR photo camera category,” a company report shows.
On the other hand, the photo-video market registered a drop because many people also take into account the purchase of phones with performing cameras. In 2013 alone F64 clients generates 133 million photos by purchasing memory cards able to store such data.“To have an idea of growing passion for photography in the last 12 years, imagine that the business figure of the F64 between 2001 and 2004 is achieved in 2013 in a month” said Marian Alecsiu, F64 co-founder.
F64 Studio, a leader in the photo-video equipment market in Romania has the largest online store in the e-commerce market: www.F64.ro. F64 Studio means both a physical area for a wide range of photo-video products and an online store for customers who prefer online payment and home deliveries.