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MOL Group Completes the Acquisition of ENI Service Stations in Romania
* MOL Group has successfully acquired 42 service stations from ENI, all located in high traffic areas
*In 2015, MOL Group’s service station network in Romania will reach approximately 200 units
*The acquired 42 service stations will be rebranded under the MOL name
MOL Group has successfully completed the acquisition of ENI Romania, including 42 service stations, the company informs in the press release sent to ACTMedia. This step will significantly contribute to further strengthening MOL Group’s market share in Romania. MOL branding elements are to be swiftly applied to the acquired network.
"This transaction greatly contributes to MOL Group’s objective of increasing its retail market share in CEE in general and its country-wide coverage in Romania in particular. We are committed to developing our activities in Romania, for the long-run. We constantly seek to improve our customer experience and offer a great variety of non-fuel products", said Lars Höglund, Senior Vice President, MOL Group Retail.
In 2015, as a result of integrating the acquired network, MOL Group will reach a network of approximately 200 units in Romania. Following the successful rebranding of the newly-acquired network under the MOL brand, the company will continue to offer motorists in Romania high quality services such as the MultiBonus loyalty program. Moreover, fuel card partners will greatly benefit from this enhanced coverage, especially in Southern Romania.
"MOL Romania is a customer focused corporation and over the last few years, we have constantly re-invested most of our profits in enlarging our network, improving our services and our team’s skills. Our main objective is to have a quick rebranding process and to offer more customers top quality products and services as soon as possible in all our newly-acquired service stations”, said Kinga Daradics, Country Chairman & CEO, MOL Romania.
As a consequence of the takeover, ENI Romania will be renamed MOL Retail Comert SRL as of 2nd February. At a later stage, this company will be merged with MOL Romania.